Business Daily @ Social progress
There is a great
deal of discussion around money in today’s paper. It appears that financial
discussion revolving around bad debt, COVID costs for employees and poor bank
performance seem to be the biggest concern. However, apart from a corner
headline on politics, it is refreshing to read Jeremy Awori discuss the need
for companies to reconnect businesses success with social progress. However, “reconnect”
may not be entirely the right word. Many companies, business schools and entrepreneurs
have never “connected” and so to say that we need to re-connect is unlikely to
turn any heads for attention or action. The nature of competition, tax and multiple
statutory demands made on companies do not give a quarter to social progress.
Indeed, the word that companies are familiar with is “exploit” the market. “Social
progress” does not appear in any of the end year balance sheets of companies
listed anywhere. Be that as it may, this response does not in any way downplay
the role of advancing business success through social progress. We just have to
find a way to ground the relationship between business profits and social progress
into our cut throat enterprise ethos. Right now, business profits are made at
the expense of society. The “connection” that needs to be made will take some
reflection, innovation and creativity in the design, production, packaging and
distribution of company products and services in society. We need more
companies to take up the challenge.
Allan Bukusi
Sources-
Business Daily