There are four types of organization
transformers. These agents of organization transformation have one, two or all
of these transformative qualities;
- Triggers or activators
- Enablers or facilitators
- Creators or inventors, and
- Implementers or developers
These four categories of
transformers also double up as the transformation process steps as well. For
any form of transformation to take place there has to be some sort of trigger
or crisis that makes the organization re-look at its circumstances. The trigger
could be an emerging need, a progressive development or a crisis or destabilizing
event within or outside the control of the organization or person. This trigger
or activator may be deliberate or completely unforeseen. The challenge for a
leader is to determine that the emerging situation is an opportunity to steer
the person or organization towards transformation and growth.
Sometimes organizations face
threats such as employee strikes or technology revolutions. Sometimes however,
leaders and managers miss the opportunity to take an organization through a
quantum leap or transformation cycle simply because they miss read the signal
as a “disturbance” or interruption to normal operations. These leaders and
managers take the approach of problem solving or emergency to put out the fire and normalize the situation back to the
state in which it was before and thus miss the opportunity to change the state
of the business or organization.
Triggers and activators often see things from a different perspective –
a position of possibility and opportunity.
ENABLERS & FACILITATORS
Enablers or facilitators are first
and fast responders and reformers. These read the signals very quickly and are
able to interpret and accept the challenge of the opportunity to change
transform and become even better in their circumstance. Enablers will dig into
their (own) resources to facilitate the development of the idea, initiative or
action. Enablers are not frontline operators, but without their structured
intervention an activators idea and or initiative may never see the light of
day. Facilitators enable the transformation process to get off its feet by
providing the requisite skills, knowledge or process knowhow to move the
concept towards recognition and consideration.
CREATORS AND INVENTORS
Creators and inventors get down
to the business of creating new platforms, revamping aging processes and identifying
new process maps that support the new idea. They create paradigms in which transformation
gains legitimacy. These people need not be technicians. They may be financial,
legal framework modelers who create a context for the new reality they would like
to come into being and obtain acceptance by consumers. Creators and inventors
think beyond borders, they are not limited by systems and structures. Indeed
they create systems and structures to engage objections and opposition to the new
and innovative. While Enablers may be advocates of transformative ideas. Creators
and investors are the engineers who move it from concept to practice by
relating it to what is available and creating the missing technology to bring
the transformation to life.
IMPLEMENTERS AND DEVELOPERS
These are those who are willing to
carry and take the risk of an untested idea and develop it into reality. Implementers
do not have the answers. However, they will find them, develop them and make
them work. These are the strategy drivers of concepts they believe can work and
are ready to give the best of their energies to make it happen. Very close at
heart to entrepreneurs these risk taking CEOs are the agents of change that are
often visible knocking on doors, out there on the front line, not taking NO for
an answer. Their attitude opens doors to opportunity and options previously
barricaded by bureaucracy, legalese, and virgin land. Implementers have to be
pioneers as they cut through uncharted waters. These are the explorers of old
charting out paths for others to follow through with the benefits they want to bring
through to individuals, the organization and the market.
FINALLY,
As an individual the
transformation front changes as you move through these phases of bringing about
the new improved state of the business. If you are working in and with a team,
you may obtain some relief by outlining the transformational role you would
like each of your team mates to play in order to sell and roll out the
transformation process effectively and efficiently in your organization. One
more thing – pray without ceasing! I can guarantee your good idea will be
resisted as you work out how to reset the obtaining reality.
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